Super Hero Characters to Educate Children about Elevator and Escalator Safety
MOBILE, AL - The Elevator Escalator Safety Foundation (EESF) has relaunched the former Safe T Rider education program with the introduction of the Safe T Riders. The goal of the program is to provide elevator and escalator safety education to school-aged children in North America. Last October, EESF unveiled the new program characters, Safe T Boy and Safe T Girl, and this August, the new website was introduced to the riding public.
“I’m excited about the launch of the new Safe T Riders program. The EESF is at the point where we can strategically target our safety messages online, as well as continue to mail the printed program to schools who are still interested in receiving it that way. The continued work on updating the other safety programs and the creation of the new Safety Ambassadors workplace training program is also exciting,” stated Tom Sybert, EESF Chairman.
EESF is a non-profit 501(c)(3) organization that was created by the elevator/escalator industry to develop and disseminate safety materials to the public in order to eliminate preventable accidents on the industry’s equipment. The Safe T Rider program was created in 1993 to educate children how to ride elevators and escalators safely. Annually, the program educates more than 500,000 children in the United States and Canada. The program is also licensed in Australia and India, and is affiliated with safety-minded programs in Argentina and the United Kingdom.
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Additional programs include Rise Up Safe Rider, focused on safety education for university students; A Safe Ride providing safety education for adults and seniors; and the HomeSafe program, providing education to those with elevators in their homes.
All Safe T Riders program materials are available online at www.safetyriders.org. Printed materials may be requested through the Foundation office by contacting email@example.com. For more information about EESF or any of its programs, visit www.eesf.org.
The mission of the Elevator Escalator Safety Foundation is to educate the public on the safe and proper use of elevators, escalators and moving walks.
The Safe T Riders are ready to educate students about the safe way to ride
elevators and escalators. If you want to get the program to an area near you let us
We have an AMAZING new interactive website with Games, TRIVIA, and a printable
CERTIFICATE for your students to receive after learning all their AWESOME elevator
and escalator safety knowledge.
Visit www.safetyriders.org TODAY to review the NEW program!
If you would like to request printed materials or would like more information, please
contact firstname.lastname@example.org, EESF Program Director.
New Safe T Rider campaign launched by the Elevator Escalator Safety Foundation
Encourages kids to HOLD ON, LACE UP and FACE FORWARD!
September 28, 2015- (BOSTON, MASS) — The Elevator Escalator Safety Foundation (EESF) unveiled the new super-hero characters, Safe T Boy and Safe T Girl, to teach children how to ride elevators and escalators safely. They will serve as the organization’s mascots for the cornerstone safety program, Safe T Rider. The characters were unveiled at the foundation’s fundraiser held at the National Association of Elevator Contractor’s (NAEC) annual convention in Boston, Mass in September.
The new campaign includes a video, kids activity page and soon to be added interactive website for children and parents to help teach the safety measures they should be aware of when riding elevators, escalators and moving walkways.